Seo Dojo Radio

Martha and Mark van Berkel of SchemaApp join Bill Slawski and Terry Van Horne for a discussion on Structured Data and Rich Snippets. Checkout the video!

Aaron Bradley joins Bill Slawski and Terry Van Horne for a discussion on knowledge panels and knowledge graphs that includes: What is a Knowledge Panel and Knowledge Graph How to claim a Knowledge Panel How to Manage Knowlwdge Panels and Information in Knowlwdge Graphs How to Assess Websites for Knowledge Graphs Terry Has put together a full reference at Knowledge Panels & Knowledge Graphs and the video with Aaron Bradley

Lily Ray joined Bill Slawski and Terry Van Horne for a discussion on featured Snippets: How to get featured snippets How to manage no click SERPs How to increase clicks and traffic from featured snippets Terry Has put together a full reference at Featured Snippets 101: The Basics & SEO Strategies to Maximize Traffic and the video

In many ways the SEO community for the most part has only embraced the “semantic web” in their search engine optimization implementation in the last 2 years. To date the tools used by SEOs for implementing schema, entity and concept/topic discovery have been one dimensional and too often writing poorly written code into your page. If there is a tool that emulates Google’s NLP and analysis of a keyword corpus I have not seen it! That changed a few weeks ago when I came across InLinks a new tool by Dixon Jones of Majestic SEO fame. Dixon shared some insights into inlinks.net new tool, the semantic web, Majestic SEO and in a one hour interview with Bill and Terry.

Directors Cut: This is another set of marketing topic excerpts from Bill & Ammon's Bogus Hangout where Terry (a regular) has edited the podcast removing the topics that aren't SEO or internet marketing in nature. Topics included: Google Quality Raters Guide Updated Quality Raters Guide Changes How Local Results are Reviewed Only 2% Of Users go Past Page 1 in SERPs No Click Searches Reach 50% New QRG Seeking More Details Google Adds Package Tracking to SERP Google and Genius Litigation The full video: Highlights from Audio Version Introductions: Bill Slawski blogs on SEO By the SEA and is Director of SEO Research at Go Fish Digital and Doc Sheldon owns Search News Central. Steve Gerencser is owner of Steam Driven Media and Terry Van Horne is the webmaster and content director at SEO Dojo Radio and founder of SEO Pros. 00:30 Google Quality Raters Guide Updated: The panel discuss the changes to the Google Raters Guidelines. References:  Search Engine Land and SEM Post 04:08 Quality Raters Guide Changes

Directors Cut: This is another set of marketing topic excerpts from Bill & Ammon's Bogus Hangout where Terry (a regular) has edited the podcast removing the topics that aren't SEO or internet marketing in nature. Topics included: Looking Back on the Early Days of Search Google Confirms November Local Update Improving Content Focus Interstitials Can Block Indexing How Irrelevant Links can negatively Affect Content Focus The full video: Highlights from Audio Version Introductions: Zara Altair, Bill Slawski blogs on SEO By the SEA and is Director of SEO Research at Go Fish Digital and Terry Van Horne is the webmaster and content director at SEO Dojo Radio and founder of SEO Pros. 00:10 Looking Back on the Early Days of Search: Bill and Terry discuss Terry's early days in search and the SEO techniques of the day. 09:50 Google Confirms November Local Update: The panel discuss the announcement and what the addition of Neural Matching in the Local results. 21:30 How to Improve Content Focus: The panel discu

Directors Cut: This is another set of marketing topic excerpts from Bill & Ammon's Bogus Hangout where Terry (a regular) has edited the podcast removing the topics that aren't SEO or internet marketing in nature. Topics included: Local Search Survey Google Maps Dominant Local Search Tool SERP Eye Tracking Survey No Click searches reaches 50% Benefits of SERP Out Analysis Are Meta Descriptions Important for SEO? BBB Bad Reports on SEO discussion The full video: Highlights from Audio Version Introductions: Zara Altair, Bill Slawski blogs on SEO By the SEA and is Director of SEO Research at Go Fish Digital. Doc Sheldon owns Search News Central. Terry Van Horne is the webmaster and content director at SEO Dojo Radio and founder of SEO Pros. Steve Gerencser is owner of Steam Driven Media. 00:40 Local Search Survey: The panel discuss the findings of a Local search survey where age seemed to indicate that older users are more likely to use a desktop search then a Mobile search. 15:38 Google Maps Dominant Lo

Directors Cut: This is another set of marketing topic excerpts from Bill & Ammon's Bogus Hangout where Terry (a regular) has edited the podcast removing the topics that aren't SEO or internet marketing in nature. Topics included: Misquoted And Misunderstood, Why The Search Community Don't Believe The WSJ About Google Search Local Algo Update Is Reciprocal Linking Good for SEO? Disavow Bing Has Been Doing The BERT Thing Since April The full video : Highlights from Audio Version Introductions: Zara Altair, Bill Slawski blogs on SEO By the SEA and is Director of SEO Research at Go Fish Digital. Doc Sheldon owns Search News Central. Terry Van Horne is the webmaster and content director at SEO Dojo Radio and founder of SEO Pros. 01:22 Misquoted And Misunderstood Why The Search Community Don't Believe The WSJ About Google Search: Panel reached a consensus that a lot of the recent story in the WSJ on Google search was full of misquotes and misinformation seemingly with an agenda. 10:10 Local Algo Update: Th

Directors Cut: This is another set of marketing topic excerpts from Bill & Ammon's Bogus Hangout where Terry (a regular) has edited the podcast removing the topics that aren't SEO or internet marketing in nature. Topics included: What is Semantic Copy for Websites? Mobile First Indexing Announcement Are Hamburger Menus UX Friendly? BERT Indepth The full video: Highlights from Audio Version Introductions: Zara Altair, Bill Slawski blogs on SEO By the SEA and is Director of SEO Research at Go Fish Digital and Doc Sheldon owns Search News Central. Terry Van Horne is the webmaster and content director at SEO Dojo Radio and founder of SEO Prosand Steve Gerencser is owner of Steam Driven Media. 00:26 What is Semantic Copy for Websites?: Zara and Bill discuss semantic copy and appealing to emotions that get reults. 05:42 Mobile First Indexing Announcement: The panel discusses the recent update and how it may affect websites positively or negatively. 13:50 Are Hamburger Menus UX Friendly?: The panel discusses

Directors Cut: This is another set of marketing topic excerpts from Bill & Ammon's Bogus Hangout where Terry (a regular) has edited the podcast removing the topics that aren't SEO or internet marketing in nature. Topics included: Optimizing for BERT Google Might Discover Entity Relationships Using 3rd Party Sites Majestic SEO Topical Trust Flow Google Taxonomies and Ontologies Is Google Using Neural Networks to Identify Intent Difference between RankBrain and BERT Using Google Trends in Keyword Research Using Conversion to Prioritize Keywords in Keyword Research Using PPC Conversion to Prioritize Keywords The full video: Highlights from Audio Version Introductions: Bill Slawski blogs on SEO By the SEA and is Director of SEO Research at Go Fish Digital and Doc Sheldon owns Search News Central. and Terry Van Horne is the webmaster and content director at SEO Dojo Radio and founder of SEO Pros. 00:10 Optimizing for BERT: Bill discusses BERT and how like RankBrain and Hummingbird you can't optimize for the

Directors Cut: This is another set of marketing topic excerpts from Bill & Ammon's Bogus Hangout where Terry (a regular) has edited the podcast removing the topics that aren't SEO or internet marketing in nature. Topics included: What are Word Vectors? Using Google Image Search to Identify Categories Related Entities & the Question Graph How Venice Update Affected SERPS & Location Based Search Image Search Optimization X Frameset Option Header The full video: Highlights from Audio Version Introductions: Bill Slawski blogs on SEO By the SEA and is Director of SEO Research at Go Fish Digital and Doc Sheldon owns Search News Central. Terry Van Horne is the webmaster and content director at SEO Dojo Radio and founder of SEO Pros and Steve Gerencser is owner of Steam Driven Media. 00:17 What are Word Vectors?: Terry Talks about a page he discovered called "Introduction to Word Vectors". 05:12 Using Google Image Search to Identify Categories: Bill tips for using Image Search to Identify. Terry added

Directors Cut: This is another set of marketing topic excerpts from Bill & Ammon's Bogus Hangout where Terry (a regular) has edited the podcast removing the topics that aren't SEO or internet marketing in nature. Topics included: SERP Out Analysis and History of Universal Search Is EAT a Ranking Factor? Is Google Responsible for the Validity of Facts in Searches? Implementing Keyword Research in 2019 LSI Keywords Revisited Using Ontologies & Categories in Keyword Research Natural Language Processing & Voice Search The full video: Highlights from Audio Version Introductions: Bill Slawski blogs on SEO By the SEA and is Director of SEO Research at Go Fish Digital and Doc Sheldon owns Search News Central. Terry Van Horne is the webmaster and content director at SEO Dojo Radio and founder of SEO Pros and Steve Gerencser is owner of Steam Driven Media. 01:36 SERP Out Analysis and History of Universal Search: Bill got us started us off talking about the recent PubCon he attended. His impressions of so

Directors Cut: This is another set of marketing topic excerpts from Bill & Ammon's Bogus Hangout where Terry (a regular) has edited the podcast removing the topics that aren't SEO or internet marketing in nature. Topics included: Paid Links Still Going Strong Voice Search Past and Present Universal Search Patent Updated Search Patent Personal Assistant Announcement at Google IO Google GMB Listing Verification Google GMB Listing Service Area Google Reviews The full video: Highlights from Audio Version Introductions: Bill Slawski blogs on SEO By the SEA and is Director of SEO Research at Go Fish Digital and Doc Sheldon owns Search News Central. Terry Van Horne is the webmaster and content director at SEO Dojo Radio and founder of SEO Pros and Steve Gerencser is owner of Steam Driven Media. 00:52 SEO Myths and Critical Thinking: Bill started the discussion off the by mentioning his post A Guide to the Biggest SEO Myths on The Web. For the most part this was a theme throughout most of the show. Doc also ha

Directors Cut: This is another set of marketing topic excerpts from Bill & Ammon's Bogus Hangout where Terry (a regular) has edited the podcast removing the topics that aren't SEO or internet marketing in nature. Topics included: SEO Myths and Critical Thinking More on LSI Keywords Bill? The SEO Skills Debate Continues Value of Hiring an SEO Agency Twitter Chat NoFollow was Always a Hint not a Command YouTube Channel Subscription Program Contacting Paid Platforms Google's October Core Update Value of Ranking Reports The full video: Highlights from Audio Version Introductions: Bill Slawski blogs on SEO By the SEA and is Director of SEO Research at Go Fish Digital and Doc Sheldon owns Search News Central. Terry Van Horne is the webmaster and content director at SEO Dojo Radio and founder of SEO Pros and Steve Gerencser is owner of Steam Driven Media. 00:52 SEO Myths and Critical Thinking: Bill started the discussion off the by mentioning his post A Guide to the Biggest SEO Myths on The Web. For the most

Directors Cut: This is another set of marketing topic excerpts from Bill & Ammon's Bogus Hangout where Terry (a regular) has edited the podcast removing the topics that aren't SEO or internet marketing in nature. Topics included: Email Spam and Proper Outreach Google and click data – is it a ranking factor? Knowledgebase Trust Correlation is not Causation - the Debate Continues Value of Ranking Reports More EAT Discussion in the Community Discussion on Conferences The full video: Highlights from Audio Version Introductions: Bill Slawski blogs on SEO By the SEA and is Director of SEO Research at Go Fish Digital and Doc Sheldon owns Search News Central. Terry Van Horne is the webmaster and content director at SEO Dojo Radio and founder of SEO Pros and Steve Gerencser is owner of Steam Driven Media. 00:19 Email Spam and Proper Outreach: Doc started the discussion talking about email spam and phishing which broadened to include tips on proper outreach. 1:58 Google and click data – is it a ranking factor?

Directors Cut: This is another set of marketing topic excerpts from Bill & Ammon's Bogus Hangout where Terry (a regular) has edited the podcast removing the topics that aren't SEO or internet marketing in nature. Topics included: Recent Ranking Factors Survey Is Google Scholar and the Like Affecting Citation Diversity Google Mission Statement New rel=ugc and sponsored attributes! The Internet as a Sales Tool Business Networks as Toll to Build an SEO Business The full video: Highlights from Audio Version Introductions: Bill Slawski blogs on SEO By the SEA and is Director of SEO Research at Go Fish Digital and Doc Sheldon owns Search News Central. Terry Van Horne is the webmaster and content director at SEO Dojo Radio and founder of SEO Pros and Steve Gerencser is owner of Steam Driven Media. 00:34 Recent Survey on Ranking Factors: A recent survey of SEOs on Ranking Factors discussed the misinformation contained, the value of these surveys and more. 8:19 Is Google Scholar and the Like Affecting Citation

Directors Cut: This is another set of marketing topic excerpts from Bill & Ammon's Bogus Hangout where Terry (a regular) has edited the podcast removing the topics that aren't SEO or internet marketing in nature. Topics included: Our Experiences in the Early Days of SEO LSI Keyword Misinformation Hiring an SEO Loyalty on the Web? Not According to Terry! Terry Ranting About Facebook Becoming a Paid Network The full video: Highlights from Audio Version Introductions: Bill Slawski blogs on SEO By the SEA and is Director of SEO Research at Go Fish Digital and Doc Sheldon owns Search News Central. Terry Van Horne is the webmaster and content director at SEO Dojo Radio and founder of SEO Pros. 00:28 Our Experiences in the Early Days of SEO: Bill started us off talking about how in days past he visited an SEO Forum to start his day and asked the rest of the panel what their experience was with SEO. 2:10 LSI Keyword Misinformation: The panel has discussed misinformation and critical thinking in this and past

Directors Cut: This is another set of marketing topic excerpts from Bill & Ammon's Bogus Hangout where Terry (a regular) has edited the podcast removing the topics that aren't SEO or internet marketing in nature. Topics included: SEO's history of having side projects and websites Selling Domains Government website development and SEO The full video: Highlights Introductions: Bill Slawski blogs on SEO By the SEA and is Director of SEO Research at Go Fish Digital and Doc Sheldon owns Search News Central. Terry Van Horne is the webmaster and content director at SEO Dojo Radio and founder of SEO Pros. 00:34 SEO's history of having side projects and websites: SEO's have often had websites they use to test theories, earn cash developing a side project or using affiliate programs. 1:39 Selling Domains: Terry Talks about his early forays into selling domains. 3:11 Government Website Development and SEO: The panel discusses Government website development and SEO iTunes and the Dojo Radio iPhone App!  

Directors Cut: This is another set of marketing topic excerpts from Bill & Ammon's Bogus Hangout where Terry (a regular) has edited the podcast removing the topics that aren't SEO or internet marketing in nature. Topics included: Does EAT Matter? Value of Ranking Reports Self Proclaimed SEO Gurus Bill Discusses New Query Context Patent Amazon Marketplace Bill Discusses New Patent on Augmented Search Queries The full video: Highlights Introductions: Bill Slawski blogs on SEO By the SEA and is Director of SEO Research at Go Fish Digital and Doc Sheldon owns Search News Central. Terry Van Horne is the webmaster and content director at SEO Dojo Radio and founder of SEO Pros. 00:45 Does EAT Matter?:Discussion on whether EAT matters or even exists. 13:01 Value of Ranking Reports: Doc and Terry debate the value of these reports due to softwares inability to emulate Google mainly due to the use of searchers location in many SERPS. 14:40 Self Proclaimed Gurus and Experts: Doc and Bill rant on SEO Experts. 15:3

Directors Cut: This is the first podcast from Bill & Ammon's Bogus Hangout where Terry (a regular) has edited the podcast removing the topics that aren't SEO or internet marketing in nature. Topics included: Tumblr Sale Yahoo! lets remote workers go Streamyard as a YouTube Hangouts replacement YouTube Channel Monetization Keyword Research and Optimization Strategies Google Adwords Comparison Ad Policies The full video: Highlights Introductions: Bill Slawski blogs on SEO By the SEA and is Director of SEO Research at Go Fish Digital and Doc Sheldon owns Search News Central.  Terry Van Horne is the webmaster and content director at SEO Dojo Radio and founder of SEO Pros. 1:01 Tumblr Sold to WordPress owner: Hosts and guests discuss the Tumblr sale and Yahoo! in general. 3:40 Yahoo! Lets Remote Workers Go:  Discussing Yahoo! letting remote workers go. 6:50 Streamyard Hangout Replacement: Group discuss this as replacement for YT hangouts. 13:34 YouTube Channel Monetization: Discussion of strategies to mo